By skyforbes 
Jake’s Landscaping Transformation
Jake had difficulty selling his home due to high-interest rates. To attract more buyers, he invested in landscaping improvements. His well-maintained garden and improved curb appeal made a significant difference in attracting potential buyers, ultimately leading to a successful sale.
It is always important to offer the best to stand out from the crowd. Put yourself in the buyer’s shoes. What is it that you would want in your home? That is what they are looking for: the best options available!
Throughout my experience in real estate, I’ve encountered many homeowners who, due to their reluctance, were unwilling to take the necessary steps to benefit their buyers. Unfortunately, this often led to unfavorable outcomes, including significant financial losses and delayed closings.
In some cases, this stubbornness even resulted in the loss of a potential buyer simply because they were unwilling to make a modest investment to maximize their home’s value. The golden rule of real estate and in life: Treat every property, person, and transaction with the care and respect you want for your own, and you’ll create a foundation for success and satisfaction.
4. Market Your Home Creatively
If you thought you could simply list your home for sale and see countless offers rolling in, know that this isn’t the case. Marketing your home is a given if you want to see the highest return on investment and a quicker sale. And it’s not enough to simply market it – you should do so creatively. Keep reading to find out more:
The Instagram Success of Emily
Emily used social media platforms like Instagram to showcase her home’s unique features. By leveraging stunning photos and engaging captions, she reached a broad audience. She sold her home, proving the power of creative marketing.
In nearly all of our property listings, like the one shown in the above before and after photo, we’ve implemented a game-changing strategy that has consistently delivered impressive results – the art of landscaping.
Today, we’ll take you on a journey to one of our remarkable transformations in Great Falls, Montana, which has become one of our prized vacation rentals and earned the prestigious “Most Improved Rental in 2018-2019” award from NeighborWorks. This was before we even completed the landscaping!
Before you decide on your realtor, please don’t hesitate to ask any questions about how they market and sell your property. How will they market your property? Will they use a professional photographer? Will it be creative? Do they use social media?
5. Consider Offering Incentives
Offering incentives as part of the home selling process can give you an edge over your competitors, reducing the amount of time your home stays on the market. What types of incentives are we talking about? Literally, anything that could make the property more attractive to the buyer.
Here are a few incentives sellers tend to use:
-
Helping with closing costs
-
Offering to update a portion of the home
-
Including furniture with the home purchase
All these things can incentivize the buyer. Learn more below.
Mark’s Closing Cost Assistance
Mark found it challenging to sell his home in a high-interest rate market. To sweeten the deal for potential buyers, he offered to cover a portion of the closing costs. This incentive made his home more attractive, leading to a quicker sale.
Incentives can run the gamut, from paying for something the buyer would have had to pay to including something valuable for free and more. And the right incentive for one buyer may not work for another. Be willing to adapt on the fly to offer an incentive that could really make a difference to a potential buyer.
In my next listing, we will include furniture for future buyers in the home sale to sweeten the deal. Subscribe to our newsletter and check back with us to see how it turns out!