A new research study from Pew shows that viewers are getting more of their news from TikTok.
A fifth of U.S. adults now regularly get news on TikTok, up from just 3% in 2020. In fact, during that span, no social media platform we’ve studied has experienced faster growth in news consumption, according to a new Pew Research Center analysis.
The study showed that short form videos on TikTok draw 43 percent of adults 18 to 29. Which, obviously, means that the news people consume is primarily delivered in headline form.
More than half of TikTok users (55%) now say they regularly get news on the platform, up from 22% in 2020. TikTok is now on par with several other social media sites — including X (formerly Twitter), Facebook and Truth Social — in the share of its adult users who regularly get news there.