🚫 No Meta, No YouTube, No TikTok? No Problem: 10 Proven Ways to Build Traffic Without Big Tech

Let me say it straight: you can build traffic — and lots of it — without relying on Meta, YouTube, or TikTok. In fact, I’d argue that building traffic outside of Big Tech is not only possible, it’s smarter.

Because when you stop feeding algorithms that don’t feed you back, you start building realassets: your list, your authority, your relationships.

Here are 10 high-impact traffic strategies I use and recommend — none of which depend on Mark Zuckerberg, short videos, or vanity views.

1. Email Marketing: Still the Undisputed King

I’ve said it for years: “He who owns the list, owns the business.” Email remains the most cost-effective and profitable way to reach your audience.

• Offer a compelling lead magnet: checklist, ebook, quiz, free training, etc.
• Drive traffic to it with SEO, partnerships, or paid ads.
• Follow the rule: Engage, Educate, Entertain — then Sell.

Most marketers jump to “sell” and wonder why it doesn’t work.

2. SEO & Long-Form Blog Content