By skyforbes 
Runway Gen-4.5 is a huge win for marketers and founders, offering SOTA video quality and precise prompt adherence that crushes production time and cost. The model's realistic physics and visual consistency establish it as the new standard for creating polished product demos and cinematic ad creatives at startup speed. This rapid iteration capability allows founders to gain a significant competitive edge against larger competitors by testing endless visual concepts quickly.
Bonus Tools for Execution:
Campaign Inspiration: To maximize the model's potential, you can leverage campaign ideas and strategic guidance from resources like unikads.beehiiv.com
Ad Generation & Testing: Furthermore, integrating Gen-4.5's high-quality output with other AI tools like TryPencil.com for ad generation and testing creates a powerful, end-to-end creative workflow.