Adaptive apps case studies  |  Android Developers

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Increase your user base by optimizing for multiple screens

Engineering teams around the globe have improved their customer metrics by building adaptive experiences for all screens where your mobile app runs. Learn from the developers themselves about the experiences they built, what they implemented, and why this is important to their businesses.

Optimizing for all screens means meeting your users where they are with experiences that inspire. With foldable devices, users can change device posture, which brings new possibilities for the innovation of productivity apps. Take a look at how the WPS Office team built an excellent foldable screen experience.

Developer voices: Why invest in multiple form factors?

“YouTube has seen huge growth in tablet users since 2019, so we’ve spent time making sure
the YouTube experience feels at home on tablets and foldables to meet our customers where
they are.”

– Ed Palmer, software engineer at YouTube

“We invested heavily at the design and engineering level to support tablet experiences,
and we are proud to say the result is a 4.7 star rating on Google Play.”

– Matthew Mossman, Android Engineer on eBay’s architecture team

“Our team decided to invest in building features that encourage multitasking capabilities
and, after our investments, we saw multi-window usage improve by 18x.”

– Theresa Sullivan, Team lead at Google Chrome

Noteshelf

Noteshelf

Twitch

Twitch

Shazam

Shazam

Adobe Photoshop Express

Adobe Photoshop Express

WPS office

WPS office

Minecraft

Minecraft

Kakao Talk

Kakao Talk

Microsoft Office

Microsoft Office

Wattpad

Wattpad

ZArchiver

ZArchiver

Dropbox

Dropbox

Sofascore

Sofascore


Concepts sees 70% more time spent in app on tablets


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