By skyforbes Ever felt overwhelmed trying to gather, compare, and analyze competitor data across different regions?
This prompt chain helps you to:
- Verify that all necessary variables (INDUSTRY, COMPETITOR_LIST, and MARKET_REGION) are provided
- Gather detailed data on competitors’ product lines, pricing, distribution, brand perception and recent promotional tactics
- Summarize and compare findings in a structured, easy-to-understand format
- Identify market gaps and craft strategic positioning opportunities
- Iterate and refine your insights based on feedback
The chain is broken down into multiple parts where each prompt builds on the previous one, turning complicated research tasks into manageable steps. It even highlights repetitive tasks, like creating tables and bullet lists, to keep your analysis structured and concise.
Here's the prompt chain in action:
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[INDUSTRY]=Specific market or industry focus
[COMPETITOR_LIST]=Comma-separated names of 3-5 key competitors
[MARKET_REGION]=Geographic scope of the analysis
You are a market research analyst. Confirm that INDUSTRY, COMPETITOR_LIST, and MARKET_REGION are set. If any are missing, ask the user to supply them before proceeding. Once variables are confirmed, briefly restate them for clarity.
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You are a data-gathering assistant. Step 1: For each company in COMPETITOR_LIST, research publicly available information within MARKET_REGION about a) core product/service lines, b) average or representative pricing tiers, c) primary distribution channels, d) prevailing brand perception (key attributes customers associate), and e) notable promotional tactics from the past 12 months. Step 2: Present findings in a table with columns: Competitor | Product/Service Lines | Pricing Summary | Distribution Channels | Brand Perception | Recent Promotional Tactics. Step 3: Cite sources or indicators in parentheses after each cell where possible.
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You are an insights analyst. Using the table, Step 1: Compare competitors across each dimension, noting clear similarities and differences. Step 2: For Pricing, highlight highest, lowest, and median price positions. Step 3: For Distribution, categorize channels (e.g., direct online, third-party retail, exclusive partnerships) and note coverage breadth. Step 4: For Brand Perception, identify recurring themes and unique differentiators. Step 5: For Promotion, summarize frequency, channels, and creative angles used. Output bullets under each dimension.
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You are a strategic analyst. Step 1: Based on the comparative bullets, identify unmet customer needs or whitespace opportunities in INDUSTRY within MARKET_REGION. Step 2: Link each gap to supporting evidence from the comparison. Step 3: Rank gaps by potential impact (High/Medium/Low) and ease of entry (Easy/Moderate/Hard). Present in a two-column table: Market Gap | Rationale & Evidence | Impact | Ease.
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You are a positioning strategist. Step 1: Select the top 2-3 High-impact/Easy-or-Moderate gaps. Step 2: For each, craft a positioning opportunity statement including target segment, value proposition, pricing stance, preferred distribution, brand tone, and promotional hook. Step 3: Suggest one KPI to monitor success for each opportunity.
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Review / Refinement
Step 1: Ask the user to confirm whether the positioning recommendations address their objectives. Step 2: If refinement is requested, capture specific feedback and iterate only on the affected sections, maintaining the rest of the analysis.
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Notice the syntax here: the tilde (~) separates each step, and the variables in square brackets (e.g., [INDUSTRY]) are placeholders that you can replace with your specific data.
Here are a few tips for customization:
- Ensure you replace [INDUSTRY], [COMPETITOR_LIST], and [MARKET_REGION] with your own details at the start.
- Feel free to add more steps if you need deeper analysis for your market.
- Adjust the output format to suit your reporting needs (tables, bullet points, etc.).
You can easily run this prompt chain with one click on Agentic Workers, making your competitor research tasks more efficient and data-driven. Check it out here: Agentic Workers Competitor Research Chain.
Happy analyzing and may your insights lead to market-winning strategies!
