By skyforbes 
The writing advice you didn’t know you were getting while scrolling
You open TikTok for a quick scroll and end up buying a desk lamp you didn’t need, a face serum you won’t finish, and a kitchen gadget that’s already collecting dust. You didn’t plan it. But something in the tone, the pace, the mood of the video pulled you in. It didn’t feel like a pitch. It just felt… right.
Medium writers can learn a lot from that.
Short-form content shows us how fast people make decisions — and how little time you have to earn trust. The mechanics behind successful influence are out in the open and are condensed, repeatable, and brutally efficient.
Start With the Life They Want to See
A product doesn’t go viral because of its specs. It spreads because someone imagines a better version of their day with it. A less chaotic morning. A more organized desk. A future self that looks slightly more capable.
That’s what most Medium intros skip over. Writers are told to start strong, but strong means giving readers a version of themselves they recognize, aspire to, and maybe want a little more of.