We all know that ChatGPT can create endless content quickly for you, but the real test is whether people actually read it (and search engines pick up). I created a video on how to do just that with ChatGPT, in just under five minutes. watch it here:
What you actually want from ChatGPT
When you ask ChatGPT for an article it often returns a familiar type of response: a short introduction, three middle sections, and a neat conclusion titled “Conclusion.” That structure may have worked if no-one else knew about ChatGPT, but why would anyone read your generated article if the audience could prompt it themselves? That’s why the first change to make is simple and strategic: separate structure from prose.
Instead of asking for an entire long-form article in one command, decide the content landscape first. Use chatGPT to tickle your human brain for viable ideas instead of numbing your audience with redrafted content. Think about the emotional arc you want readers to take: surprise, context, some usefulness, maybe a small morale or even a joke?
ChatGPT is to help you create new ideas, not to remould existing ones.
What follows is a practical, human-first approach to getting better responses from ChatGPT — one that trades pushing the model to produce entire articles in a single pass for a deliberately slower, more sculptural process.
Once the structure is fixed, generate the content for each section with its own prompt. Ask for a single 120–180 word passage for the opening. Then, in a separate prompt, ask for the next section. This might feel like extra steps but it solves three things at once: the prose becomes more focused, the pattern-recognition detectors have less statistical continuity to latch onto, and you gain the freedom to graft your own voice into each piece.
Shorter blocks of text are easier to edit, humanize, and reshape. A paragraph-length output invites you to stitch in an anecdote, a line of texture, or a deliberately offbeat sentence. Also, use different formats and ask for a short bullet list, then a micro-case study, then a two-line paragraph, then a rhetorical question. The variety keeps readers engaged and undercuts the flat rhythm that looks “machine-made.” If the model rings too neutral, you can ask it to try again, but only for that block, not the entire article. There is specialised software that can do exactly that for you, I listed a page with the most prominent ones here (plus access to a free trial)
Make the content piece unmistakably yours
Give the model specific editorial instructions: shorten this, make the tone wry, add a sensory detail to the opening, or remove the corporate phrasing from paragraph three. Ask, always, where you can add a small thing only you can add: a failed experiment, a client’s odd habit, your morning walk.
If you plan to use AI-detection tools, use them to highlight passages that need humanization. And remember: facts need checking. The model writes with confidence and sometimes invents details that sound plausible. Verify any stat or claim before publishing. Working this way doesn’t mean you produce less. Often you produce more, but it’s better. and all of that starts with a great content idea that ChatGPT can help you with to tune-on your human brain, and that is more fun too.
