By skyforbes 
To help you grow your business online.
As a new or existing business, there are some things you need to keep updating yourself on constantly especially if you intend to make more sales and grow globally.
I recently started a new tiktok account focused on helping individuals and businesses understand the basic social media strategies that deliver the desired results they intend to achieve.
Why I created the page.
A few years back, I traveled to Lagos for an exhibition with the main goal of connecting with manufacturers of industrial packaging equipment which were my main target niche.
The goal was to share my business card with the exhibitors and connect with them on a level that would enable me to create sponsored campaigns that would generally contribute to the marketing efforts of the company.
To my surprise, a lot of the exhibitors were not familiar with the benefits and opportunities that social media provides to boosting sales and growing their company gradually over time.
For this reason, I recognized the knowledge gap that existed in the industry which really affected the way resources were channeled for marketing.
How can social media be used for meeting business goals?
The initial question to ask yourself as a business owner will be, what do you desire to achieve for your business?
The answer most likely will be to make more sales.
In a recent video, I highlighted the reasons why UGC is important for growing businesses for sales, as the authenticity of UGC tends to attract more organic audiences that are easily converted to customers.
I have practically implemented some of the strategies I shared in this post and as you can expect, my strategy has delivered me results.
I believe that with the right strategy implemented, you can be able to also market your product or services to your target market regardless of location, time, language and age group.
In the past
In the past, you would have to have your product or services advertised in a newspaper, radio station, public forum, billboards or religious centers before you could get the attention of people but today, with advancements of technology, your smartphone gives you the chance of reaching millions of people on the internet to interact with your business from the comfort of your home or business location.
The people of the past never had access to the kind of technology we have today and I think we owe it to ourselves to use every tool available to us to achieve what we desire.
How can you learn and implement the various strategies?
You can join my growing community on tiktok on to learn from my experience and implement your own strategies that works.