I cut my marketing strategy work by 60% using these 5 production-grade prompts

I've been testing hundreds of prompts over the last 6 months for my marketing consultancy, and these 5 are the ones I actually use every single day. They're not flashy, but they're reliable, fast, and they've genuinely changed how I work.

Why I'm sharing this

Most prompt collections are theoretical. These are battle-tested. I've run each of these through at least 50+ real client projects, refined the wording, and figured out exactly when to use each one.

The 5 Prompts (Copy-Paste Ready Prompts with … & …)

1. Competitive Positioning Analysis

“`

You are a strategic marketing analyst. Analyze [Company Name] against [Competitor 1, Competitor 2, Competitor 3].

For each competitor, identify:

– Their core value proposition in one sentence

– Their primary target audience

– One weakness we can exploit

– One strength we should acknowledge

Then provide 3 differentiation angles we can use.

“`

**Why it works**: Structured output, specific format, forces comparative thinking.

—

1. Campaign Ideation (Constrained Creativity)

“`

I need 10 campaign ideas for [Product/Service] targeting [Audience].

Constraints:

– Budget: [amount]

– Timeline: [duration]

– Channels: [list channels]

– Goal: [specific metric]

For each idea, provide:

– Campaign name

– Core concept (2 sentences max)

– Expected ROI indicator (High/Medium/Low)

– One potential risk

“`

**Why it works**: Constraints force realistic, actionable ideas. The ROI indicator makes prioritization easy.

—

1. Audience Segmentation Deep Dive

“`

I'm targeting [broad audience]. Break this into 5 distinct sub-segments.

For each segment, provide:

– Segment name

– Demographics (age, income, location)

– Psychographics (values, fears, aspirations)

– Primary pain point related to [product/service]

– Preferred content format

– One messaging hook that would resonate

“`

Why it works: Goes beyond basic demographics into actionable psychographic insights.

—

1. Content Repurposing Engine

“`

I have this piece of content: [paste content]

Repurpose it into:

<ol>
<li>LinkedIn post (150 words, hook-driven)</li>
<li>Twitter thread (8 tweets, include thread starter)</li>
<li>Email subject line + preview text (50 chars + 100 chars)</li>
<li>Instagram caption (125 words, include 5 hashtags)</li>
<li>Reddit post title + opening (for r/[subreddit])</li>
</ol>

Maintain core message but adapt tone for each platform.

“`

Why it works: One asset becomes five. Saves hours of manual adaptation.

—

1. A/B Test Hypothesis Generator

“`

I want to A/B test [element: headline/CTA/email subject/ad copy].

Current version: [paste current]

Goal: [increase clicks/conversions/engagement]

Context: [audience/product/channel]

Generate 5 alternative versions based on these psychological principles:

– Loss aversion

– Social proof

– Scarcity

– Curiosity gap

– Authority

For each variant, explain the psychological trigger being used.

“`

Why it works: Forces hypothesis-driven testing, not random changes. The "why" helps you learn patterns.

—

How I actually use these

– Morning routine: Run #1 for any new competitor I spot

– Campaign planning: #2 + #3 in sequence for new client projects

– Content creation day: #4 for every long-form piece I write

– Pre-launch checklist: 5 for every customer-facing asset

What I learned

The best prompts aren't creative – they're structured, repeatable, and boring. They turn AI into a reliable tool, not a random idea generator.

What prompts have actually saved you time? I'd love to see what's working for others.