By skyforbes 
Let me tell you about David Park — the guy who didn’t launch a course, didn’t play guru, and still scaled an AI app (Jenny AI) to $10 million a year in two years using scrappy, low-budget videos on TikTok and Instagram.
I first saw David in an earlier “underdog” story. That video blew up, so we asked him back — not to hype, but to open his notebook. What I got was a full, tactical system that any founder can run: from how to find unlimited content ideas in 5 minutes, to negotiating with creators, to milking one viral idea into a multi-account growth machine.
This isn’t theory. It’s what actually funded their growth.
The Mindset Shift: Growth = Distribution → Conversion → Retention
David’s lens is simple: have more users today than yesterday, and repeat. He thinks in three pillars:
- Distribution: Get the right people to see your stuff.
- Conversion: Turn that attention into trials and paid users.
- Retention: Keep delivering value so they stay.
In this breakdown, David laser-focuses on distribution — specifically short-form video. Because if no one sees you, nothing else matters.