By skyforbes 
In the past two years, TikTok has been one of the most used social media platforms. Even 2026 looks promising for the platform. While Facebook and Instagram might have more active users than TikTok, it is safe to say that their brand loyalty and engagement remain unbeatable. In this article, we’ll share the easiest way to search for TikTok influencers this year.
If your target audience is Millennials or Generation Z, then TikTok is a perfect marketing channel. It is easy to reach the target audience while working with talented influencers all the same. While it is a credible platform with all types of talent, how do you find the best TikTok influencers to work with your brand?
Below is a quick rundown of some of the tips to use.
Using Hashtags To Search For TikTok Influencers
One of the easiest ways of finding reliable influencers on TikTok is through hashtags. Through them, you can filter your search and easily find the kind of influencers you wish to work with. For instance, if you operate in a certain field. TikTok hashtags will help you find influencers who have used such in the past. Since these hashtags are industry-relevant, then it will give you accurate results, making it very effective. When influencers use specific hashtags. There is a huge possibility that their audience have engaged with such content in the past. It could also be an indication that their audiences are interested in the content.