By skyforbes 
Let’s Talk Business First
I don’t write about AI from theory — I write from real-life experience, trial, and error. I use AI every single day: in my relocation & assembly business, in my agency, in trading, and while building LaaS platforms.
My goal is simple: to try as much as possible myself, so I can give my readers real-world knowledge that is practical, applicable, and genuinely valuable.
Why This Matters Now
For years, Google was the primary gateway for discovery. But today, millions of people ask ChatGPT, Gemini, Copilot, and Perplexity for recommendations instead of “googling it.”
Here’s the catch: if these models don’t mention your brand, you’re invisible.
At Simple AI, we help SMBs stay ahead of digital shifts. In this article, you’ll learn what LLM visibility is, why it’s the new competitive edge, and what practical steps you can take today.
1. From SEO to AI Visibility
Traditional SEO focused on ranking in Google’s search results. But AI models don’t display a list of 10 links — they generate direct answers. That means they have to decide which brands to mention.
The new game: optimizing not just for search engines, but for AI outputs.
2. Three Ways to Get Mentioned by LLMs
1. Training Data Visibility: LLMs are trained on massive internet datasets (Common Crawl, Wikipedia, books, GitHub). If your brand appears frequently in those sources, the model “learns” you exist.
2. RAG (Retrieval-Augmented Generation) Visibility: Many AI tools fetch fresh information from search engines (Bing, Google, Brave). If your website ranks well there, you’re more likely to be cited in AI answers.
3. Entity Associations: LLMs understand your brand by the context in which it’s mentioned online. If your company is consistently associated with the right industry terms, products, and locations, you’re more likely to show up in responses.
3. The Most Powerful Factor: Off-Site Mentions
My research shows: branded mentions across the web are the strongest predictor of whether a brand is cited in AI outputs.
This goes beyond backlinks. LLMs care about text mentions in relevant contexts, such as:
- Reviews on third-party sites (G2, Capterra, Trustpilot, Google My Business)
- Mentions in forums (Reddit, Quora)
- Articles in industry blogs or media outlets
- YouTube videos and transcripts
The more your brand is mentioned, the more likely AI is to “know” you.
4. Which Content Types LLMs Prefer
LLMs disproportionately cite certain types of content:
- Guides and blog posts
- “Best / Top / vs.” comparison articles
- Core business pages (About, Product, Contact)
- Original research, whitepapers, and PDFs
- YouTube videos
By contrast, e-commerce category pages and interactive tools rarely get cited.
Recommendation: Invest in educational and comparison content, and make sure your core business pages are up-to-date and authoritative.
5. Freshness Matters
AI models like Gemini and ChatGPT favor newer content when pulling references. Regularly updating your site and publishing fresh insights increases your chance of being included.
6. Practical Quick Wins
Here are 5 steps SMBs can start today:
- Audit your mentions → Where does your brand appear across the web?
- Boost off-site visibility → Guest posts, reviews, directories, forums.
- Update content regularly → Keep guides, product pages, and research fresh.
- Monitor hallucinated URLs → AI sometimes invents links; set up redirects.
- Strengthen entity associations → Ensure your brand is always tied to relevant industry keywords.
7. Why This Is Urgent
LLMs are already influencing buying decisions. Gartner predicts that by 2026, 20% of all customer interactions will involve generative AI.
If your competitors get mentioned while you don’t, you lose visibility — and revenue.
And I know this first-hand: I apply these tactics every day in my own businesses. AI visibility isn’t hype — it’s a competitive moat that wins customers.
8. How Simple AI Will Help
At Simple AI, I guide SMBs through this shift with:
- AI Visibility Audits → See how often (and where) your brand is mentioned.
- Content Playbooks → Learn which formats LLMs prefer to cite.
- Strategic Roadmaps → Step-by-step guidance for sustainable visibility in the AI era.
Want to stay visible in the age of AI? Contact me here →
When you read my content, you can be sure it’s not theory. It’s based on daily AI use in multiple businesses, refined through trial, error, and success.
I help small and medium-sized businesses utilize AI in a strategic, practical, and sustainable manner. This isn’t about chasing hype — it’s about making AI a real competitive advantage for your company.
Whether you’re exploring:
- Process automation to save hours every week
- New AI-driven business models to create growth
- Compliance-conscious AI adoption (especially important in the EU)
…I support you through Simple AI (simpleai.at) with clear strategy, hands-on execution, and training that leaves your team with lasting in-house capabilities.
The goal: fast results you can measure, and systems that keep delivering long after the first project.