My law firm went from zero to thriving with ChatGPT
Earlier this year, I was admitted to the bar, and like most young lawyers, I struggled to find clients.
I practice in a jurisdiction where advertising by lawyers isn’t really allowed.
I was eager to start cashing out with my law degree, but I was constantly frustrated by how slow and archaic everything was.
Law is the kind of profession where you get better at it as you get older. Most clients tend to prefer older lawyers because they feel they have a lot more experience.
I decided to try a different kind of marketing strategy to see how I could land clients. The strategy I settled on was content marketing.
I worked in a law firm at the time, so finding the time to create the content across multiple social media platforms was impossible.
That’s when I decided to try ChatGPT.
The idea was to outsource the task of content creation and focus only on scheduling and posting.
I created articles and shared them on LinkedIn.
I made posts on X regularly with the help of ChatGPT.
